The Thunderbolts pre-trailer launch campaign for Viacom18 was a high-energy project that we had the privilege to plan, execute, shoot, and edit in collaboration with Khushi Advertising. Designed to build massive buzz and anticipation ahead of the film’s trailer release, the campaign came alive across Mumbai’s most iconic touchpoints—tourist landmarks, buzzing clubs, metro stations, and even local train hubs—bringing the excitement directly to the city’s pulse. Our team ensured seamless execution at every stage, from ideation and logistics to on-ground coordination and high-impact filming. The final edits captured the vibrancy and scale of the campaign, amplifying the film’s presence and setting the perfect stage for its trailer launch. This project was not only a showcase of creativity and precision but also a thrilling experience of turning Mumbai itself into a canvas of cinematic celebration.